A pair of heta uma style ads for the Japanese release of THQ's Saints Row 2. How do you sell a threadbare gangster sandbox game in Japan? You have ugly animated caricatures argue over sexual identity! Obviously! Yikes.
The first ad in this rather excellent series - see it here! - runs something like:
Grotesque Male : Hey you, weren't you a guy just yesterday?
Poison from Final Fight: No! I've always been a woman!
Grotesque Male: Don't joke around with me!
Poison from Final Fight: I'm not joking around!
'Her' face goes sex swap mental.
Grotesque Male: Gah!
The second, apparently, is discourse on how to say 'Man' convincingly enough for the street. Translations swiped, and embellished, from mOre's post on Kotaku - who ran the story several days ago.
Pushing the character customisation is a wise move, it's easily the deepest aspect of the title. If you're prepared to put the time in, you can mold some decent celebrity action figures for yourself. Check Fryaga's character creation guide over at GameFaqs for a replicate leg-up. Incidentally, mega popular Japanese gaming rag Famitsu rated Saints Row 2 at a frankly staggering 35/40. Someone's obviously doing something right. A big PHEW that GTA IV got a 39 score though.
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